Looking to gain a competitive edge in your industry or make data-driven business decisions? Dublin is home to some of the most skilled market researchers who specialize in turning raw data into actionable insights. Whether you’re launching a new product, exploring customer preferences, or analyzing market trends, the 3 best market researchers in Dublin can help you navigate the complexities of today’s business environment. From small startups to large corporations, these professionals offer tailored solutions to meet your unique needs. Below is a list of services, key considerations, and typical price ranges to guide you in selecting the right market research services for your business:
3
Number of companies
323
Verified reviews
3,87
Average rating
1. Research and Markets
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4,8/5
Guinness Enterprise Centre, Taylor's Ln, D08 AH31, Dublin
- Market researcher
- Marketing agency
Why we chose them
Research and Markets stands out as a premier provider of comprehensive market research services, catering to a vast array of industries worldwide. Renowned for offering one of the world’s largest market research stores, the company delivers in-depth insights across sectors such as healthcare, pharmaceuticals, energy, automotive, telecoms, consumer goods, and many others. Its expertise spans not only in ready-to-access market research but also in custom research, conferences, training, and expert networks, making it a trusted partner for businesses seeking actionable data and strategic market intelligence.
What sets the company apart is its commitment to accuracy and relevance, ensuring that clients gain the critical information needed to drive successful business strategies. Frequently cited by leading global publications, the organization is a go-to source for market data and statistics. With a robust portfolio that covers everything from niche industries to broader market trends, its services empower businesses to stay competitive and make informed decisions in an ever-evolving marketplace.
2. Ipsos B&A
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3,6/5
Milltown House, Mount St. Annes, D06 Y822, Dublin 6
- Market researcher
Why we chose them
Ipsos B&A is recognized as Ireland’s leading market research and insight consultancy, offering a unique blend of high-quality qualitative and quantitative methodologies. Their expertise lies in interpreting consumer behavior and thought processes, providing businesses with actionable insights to tackle their most pressing challenges. With a legacy that connects back to MRBI, Ireland’s original market research company, and the innovative history of Behaviour & Attitudes since 1985, the company brings decades of experience and a deep understanding of the Irish market to the table. Their bespoke research strategies are tailored to meet the distinct needs of each client, ensuring that every project delivers meaningful and practical results.
Known for their innovative approaches, Ipsos B&A has been celebrated with 38 awards from the Marketing Society of Ireland, including eight Grand Prix recognitions. Their work spans various sectors, leveraging cutting-edge research techniques and proprietary models like the Acumen Panel, which comprises over 40,000 consumers representing the Irish population. This panel offers clients unparalleled access to consumer opinions, making it a valuable asset for data-driven decision-making. The company’s commitment to excellence is further highlighted by their recent achievements, such as the 2023 Gold award for Best Research Initiative with RTÉ Media Sales and groundbreaking studies in customer experience and brand growth.
3. Amarach Research
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3,2/5
13 Baggot Street Upper, D04 W7K5, Dublin 4
- Market researcher
Why we chose them
Amárach Research stands out as a leading market research firm in Ireland, renowned for transforming insights into actionable strategies. With over 30 years of expertise, the company specializes in diverse research solutions spanning sustainability, SME dynamics, advertising effectiveness, charity sector analysis, and mobility trends. By leveraging a unique blend of cognitive and behavioral science, they provide clients with a deeper understanding of consumer and business behavior, enabling informed decision-making. Their collaborations with prominent sectors such as banks, IT companies, government departments, and charities highlight their versatility and commitment to delivering insights that matter today and shape the future.
Recognized for their impactful studies, Amárach consistently addresses timely and critical topics, from rising business costs to societal challenges like housing affordability. Their innovative tools and methodologies ensure precise insights for clients, whether it’s crafting effective advertising campaigns or understanding membership dynamics. With a team of seasoned experts, including industry leaders like Gerard O’Neill and Michael McLoughlin, they have built a reputation for excellence. Their research is frequently featured in major news outlets, showcasing the quality and relevance of their work in driving strategic decisions across industries.
Frequently asked questions
What services do market researchers in Dublin typically offer?
Market researchers in Dublin typically provide services such as customer surveys, competitor analysis, market segmentation, focus groups, brand positioning studies, data analytics, and industry trend reports. These services are tailored to help businesses gain actionable insights and make informed decisions.
How much does market research cost in Dublin?
The cost of market research in Dublin varies depending on the scope and complexity of the project. Small projects generally range from €900 to €4,500, while comprehensive studies can cost between €4,500 and €18,000. Custom pricing applies for long-term or highly specialized research.
How long does a typical market research project take in Dublin?
The timeline for a market research project in Dublin depends on its complexity. Small projects may take 2–4 weeks, while larger, more in-depth studies can take 6–12 weeks or longer. Timelines may also vary depending on the methodologies used and the availability of data.
How do I choose a good market researcher in Dublin?
When choosing a market researcher, consider their expertise in your industry, the methodologies they use, their ability to provide actionable insights, their track record, client testimonials, and their capacity to scale services to your needs. It's also helpful to request case studies or examples of past work.
What industries do market researchers in Dublin specialize in?
Market researchers in Dublin work across a variety of industries, including technology, retail, finance, healthcare, tourism, and more. Many professionals offer specialized expertise tailored to specific sectors, making it important to select a provider with experience relevant to your business.
What is the difference between qualitative and quantitative market research?
Qualitative research focuses on understanding customer behaviors, attitudes, and motivations through methods like focus groups and interviews. Quantitative research involves analyzing numerical data through surveys, polls, and statistical analysis to identify trends and patterns. Both approaches are often combined for comprehensive insights.
Do I need to provide any information to start a market research project?
Yes, businesses are usually required to share background information about their goals, target audience, competitors, and any existing data. This helps market researchers design a customized approach that aligns with your objectives and delivers relevant insights.
Are market research services in Dublin suitable for small businesses or startups?
Yes, market research services in Dublin cater to businesses of all sizes, including small businesses and startups. Many providers offer scalable services and tailored solutions to meet the unique needs and budgets of smaller enterprises.
